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Labs

Share and discuss experiences

Topics are explored in-depth in smaller groups. Roll up your sleeves and take advantage of the opportunity to work together with experts to solve real-world problems on a national and international level. Solution-oriented teamwork outside of traditional thought patterns. With the labs, we guarantee that these topics will also have an impact on the real world.

Thu, 13.09.18
Fri, 14.09.18

Drive product innovation with a 5-day sprint

Ilona Baier & Sylvain Morger
Strategist and Interaction Designer & UX Researcher

Ginetta Web/Mobile

What’s the most efficient way to find out if your product idea has potential? How do you solve a specific problem, such as a decline in user engagement? This ha...
Details

What’s the most efficient way to find out if your product idea has potential? How do you solve a specific problem, such as a decline in user engagement? This hands-on workshop will teach you an efficient method to quickly develop new products and features, visualise concepts and ideas into prototypes and test your ideas on an early stage. The UX experts from Ginetta will provide insight into the process, based on Google Ventures Design Sprint, and also into a variety of other user-centric methods. They will also share useful tips and explore with you when it pays to conduct a sprint and the benefits of gathering feedback early on in the development process.

@ilonabaier

@_sylvaino

Thu, 13.09.18
Fri, 14.09.18

Hidden usability dimensions

Kate Rageth
UX Consultant

Geek Girls Carrots Switzerland

Applications should be “user-friendly” and “easy to use”. Almost every brief includes this requirement. The details of the definition will often be discussed by the project team. It soon bec...
Details

Applications should be “user-friendly” and “easy to use”. Almost every brief includes this requirement. The details of the definition will often be discussed by the project team. It soon becomes clear that “user-friendly” covers several different aspects. These aspects are always individually tailored to the application and its users. How can your team reach a quick decision on a solid definition? Our lab presents Whitney Quesenbery’s “5Es” method. The 5Es (effective, efficient, engaging, error tolerant, easy to learn) describe various dimensions of usability, which will apply differently for each application. This method quickly creates a common ground for both the client and the development team. In the lab, participants will work out weightings for different applications and discuss them as a group.

base.ch

Thu, 13.09.18

Virtuelle und erweiterte Realität – Erfahrungen im Bereich der Innovation

Lukas Schleuniger
Founder

Red or Blue Labs

Virtual and Augmented Reality are new mediums that are taking the world by storm, the constant announcements, releases of new hardware, and new technology raises the question of what is ...
Details

Virtual and Augmented Reality are new mediums that are taking the world by storm, the constant announcements, releases of new hardware, and new technology raises the question of what is actually being done with them? In our lab, we will give you a deep dive hands-on experience in the latest consumer technologies and the innovation process. Additionally, you will get a unique chance to look at the projects we have done with partners - complete with a behind the scenes look.

redorbluelabs.com